The NBA has become the social media league. Every player has a Twitter account, and it seems like you can't go a day without hearing about what this player tweeted or what picture that player posted to his Instagram account...
Lionel LARRIBE's insight:
"The NBA has become the social media league. Every player has a Twitter account, and it seems like you can't go a day without hearing about what this player tweeted or what picture that player posted to his Instagram account.After last summer's social media Olympics, in which we followed what players were doing on a day-to-day basis while bringing the pain on other countries in London, we had our first annual social media All-Star Game.
Tweets poured in from every direction, and videos and pictures took mere seconds to go from one end of the Earth to the other.
So it only makes sense to break down what happened this weekend and give a few awards to the players and people who made the All-Star break all the more fun with their social activity."
